Keaveney, Susan M.
Journal of the Academy of Marketing Science Vol. 32 Issue 2
Category Archives: Marketing
Rigor, Relevance, and Style.
Keaveney, Susan M.
Journal of the Academy of Marketing Science Vol. 32 Issue 2
The Early Books. . . and Beyond
Keaveney, Susan M.
Journal of the Academy of Marketing Science Vol. 32 Issue 2
Discovering the Soul of Len Berry
Keaveney, Susan M.
Journal of the Academy of Marketing Science Vol. 32 Issue 2, p203-204