Edward J. O’Connor, and C. Marlene Fiol
American College of Physician Executives

This is a book about entrepreneurial thinking and its application to health care settings. It is a book about building an enduring success. It is about entrepreneurial leadership, ways of thinking and approaches used to produce success by entrepreneurs, and application of these ideas to the world of health care, which is desperately in need of new answers to ever-increasing challenges. The purpose of this book is to view health care challenges through the lens of entrepreneurial solutions so that current challenges and opportunities open the door to an ever-stronger and more effective health care delivery system.