Individual Performance Measures: Effects of Experience on Preference for Financial or Non-Financial Measures

Michael L Roberts, Bruce R Neumann, Eric Cauvin
Advances in Management Accounting,Pages: 191-221.
Purpose Prior research identified conflicts in implementing performance measurement systems that include both financial and non-financial measures. Attempts to incorporate non-financial measures, for example, balanced scorecards (BSCs), have shown short-term success, only to be replaced with systems that rely on financial measures. We develop a theoretical model to explore evaluators’ choice and use of the most important performance measurement criterion among financial and non-financial measures. Methodology/approach Our model links participants’ prior evaluation experiences with their attitudes about relative accounting qualities and with their choice of the most important performance measure. This choice subsequently affects their evaluation judgments of managers who perform differentially on financial versus non-financial measures. Findings Experimental testing of our structural equation